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The year is 2014. People read e-mails mainly from mobile

E-mail is already quite an old marketing tool, so we do not expect many surprises here. However,…

Children believe in Santa. What do your consumers believe in?

According to an international survey conducted by Nielsen, finally after several years consumer…

How bad SEO can hurt your business

It is obvious that good SEO is a part of marketing of any company. However, many managers are…

The ultimate CRM objective: to surprise and delight customers

Imagine that you are travelling to the same hotel for the fourth time this year. Upon arrival at the…

How do you know that a potential client is lucrative?

One of the key factors of being successful in the sales business is the ability to properly analyze…

Avoid non-profitable clients

Being able to recognize trouble-making clients whose maintenance will cost you more than what is…

How to realize a prospect will not buy anything?

To be successful, salespeople have to be patient and optimistic. Too much patience and optimism can,…

What to do with the "Call me after the New Year" motto

From the beginning of December, salespeople often encounter people postponing business matters until…

10 body language tricks for a better presentation

Whether you work in marketing, PR or sales, presentation skills are important for your job. One part…

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