1. It forces you to focus on what you can do to make the biggest impact.
2. You have to stretch and grow in order to achieve your audacious goals. The comfort zone is exceeded.
3. Emotional connection is encouraged. To achieve such a goal, one needs support. Support will be provided when the goal is big enough ... and it may get even bigger than the whole team.
4. There is a certain vision of an end state to be achieved. You don’t really need milestones or detailed metrics: the clear, compelling vision is what drives you forward.